Links, also called hyperlinks, are website elements usually constituted by text or images which, when selected, redirect the user to a different part of the same website or an external website. Hence it is essential for such links, both internal and external, to stay active and updated to simplify the website’s usability and navigability, as […]
Day one after a site migration: How do you effectively monitor your new site?
There are a lot of reasons to migrate your site, from changing its design, backend, navigation, or structure to moving from HTTP to HTTPS. However, it is a process that needs concentration and detail to avoid losing traffic. Even if you don’t see it clearly, there are many factors of your site that may be […]
Orphan Pages. How to detect & Fix Them in a Second
What is an orphan page? We call Orphan Pages to those web pages that do not have a link to them. They are pages that have been on your website at some point, but now they don’t receive any link from your website, neither internal nor external links. It is crucial to detect these types […]
SEO Metrics That Matter
A complete list of the most important SEO Metrics you need to track to rank high! No one can deny that Search Engine Optimization is a complex process. The number of metrics involved in SEO is almost infinite, and on top of that, some of them may vary according to the updates of Google algorithms. […]